Adam Cox, addiction expert
Adam Cox is a clinical hypnotherapist with 17 years in practice and postgraduate qualifications in clinical hypnotherapy, both at Distinction. He founded Addiction Experts to give people honest, practical help with habits and addictions, from vaping and phone use to gambling and alcohol.
This page sets out his qualifications, his experience, his podcast, his work in the media and what clients say, so you can decide for yourself whether he is the right person to help you.
Qualifications
Hypnotherapy is not a regulated profession in the UK, so training varies a great deal. Adam took the university route and is one of a small number of UK hypnotherapists with postgraduate qualifications in clinical hypnotherapy.
- Postgraduate Diploma in Clinical Hypnotherapy, Distinction, London College of Clinical Hypnosis and the University of West London
- Postgraduate Certificate in Clinical Hypnotherapy, Distinction, London College of Clinical Hypnosis and the University of West London
- Degree in psychology
Distinction is the highest grade awarded on both courses.
Experience with habits and addictions
Adam has spent 17 years helping people change habits they feel stuck with. He built his reputation in private practice on Harley Street in London, and now works one to one over Zoom with clients across the UK and around the world.
His clients include public figures, business leaders and medical professionals. He never names a client, and discretion is part of how he works.
Alongside his one-to-one work he founded Phobia Guru, where he has worked with more than 1,000 people with phobias, and HypnoSlimming, which focuses on weight and eating habits. Every guide on Addiction Experts links to the NHS and UK charity advice it draws on.
The Hypnotist podcast
In March 2020 Adam started The Hypnotist, a podcast made of real hypnotherapy sessions rather than talk about them. It has passed 20 million downloads, reaches more than 350,000 listeners a month and has over 2,300 free sessions, many of them on habits, cravings and confidence.
Listeners rate it 4.7 out of 5 on Apple Podcasts, from more than 450 ratings in the UK, the USA and Canada (checked October 2026).
In the media
Broadcasters and newspapers regularly ask Adam to explain habits and addiction, often when a new kind of addiction first makes the news.
The binge-watching story
In January 2020 The Telegraph reported on three people Adam had worked with at his Harley Street clinic who could not stop binge-watching TV box sets. The story was picked up around the world, from The National in the UAE to newspapers in Canada and the entertainment site Screen Rant, and Adam went on BBC Radio 2 to talk about TV addiction with Jeremy Vine.
- The Telegraph: three people treated for binge watching addictionJanuary 2020
- The National: television addicts treated in the UKJanuary 2020
- Screen Rant: binge-watching addiction treated in the UKJanuary 2020
- BBC Radio 2, The Jeremy Vine Show: TV addictionJanuary 2020
- Daily Mirror, Sunday Mirror, The Sun, The Scottish Sun, The Irish Sun and New! magazineJune 2019
- BBC TV: the rise in gaming addictionMarch 2019
- Closer magazineJanuary 2019
- talkRADIODecember 2018
- The Guardian, Metro and New! magazineOctober 2018
As featured in: BBC One, ITV, Sky News, GB News, The Telegraph, The Guardian, Daily Mail, Mirror, The Sun, Metro, Vogue
See more on the In the Media page. Journalists can email adam@adamcox.co.uk for expert comment.
What clients and listeners say
Quotes are reproduced as they were written, sometimes shortened. Clients are named only with their permission.
Adam was able to create a personal session entirely bespoke for me, I felt safe, understood, and the hypnotherapy was exactly what I was hoping for!
I found Adam on Spotify, but it was working with Adam over 3 sessions that really gave me a breakthrough. Adam has given me my identity and confidence back. He’s Fantastic!
I’m beyond delighted, he can craft a session that is even more accurate than I can put into words. I can feel the change and shift in my body, not just my mind.
I’ve tried many other “hypnosis” recordings over the years with no success and The Hypnotist actually works. I’ve even recommended him to others. Thank you!
Really professional, inspiring and life changing. Thank you !
It’s a great introduction to hypnosis for anyone who might be unsure about it – it’s like having a really relaxing conversation with a wise friend.
Read more on Adam Cox reviews, including filmed client testimonials, and on the Phobia Guru testimonials page. Everyone is different, and results vary from person to person.
How Adam helps with habits and addictions
For habits and cravings, such as vaping, nail biting, sugar or phone use, hypnotherapy can be used on its own. Sessions focus on how you feel about the habit, what sets it off and what you would rather do instead.
Alcohol, drugs, gambling and medicines
For these, Adam works alongside your GP or NHS treatment, never instead of it. If you drink heavily every day, or take benzodiazepines, sleeping pills or opioids, do not stop suddenly. Speak to your GP first, because stopping too quickly can be dangerous.
If you are in danger or someone has collapsed, call 999. If you are struggling to cope, you can call Samaritans free on 116 123, day or night.
Hypnotherapy is not a replacement for medical care, and it does not suit everyone. The £49 consultation call is there so you can find out whether it is right for you before you book sessions.
Questions about Adam Cox
Is Adam Cox an addiction expert?
Adam has 17 years of clinical experience helping people with habits and addictions, postgraduate qualifications in clinical hypnotherapy at Distinction and a degree in psychology. Broadcasters including the BBC ask him to explain new kinds of addiction, from gaming to binge-watching. He is a hypnotherapist, not a medical doctor, so for alcohol, drugs, gambling or medicines he works alongside your GP or NHS care, never instead of it.
What help with addictions does Adam offer?
Adam works one to one over Zoom. You start with a £49 consultation call to talk through what you want to change and whether hypnotherapy is a good fit, and the fee comes off your first session if you go ahead. There are also free habit checks on this site, free hypnosis downloads and more than 2,300 free sessions on The Hypnotist podcast.
Where is Adam based?
Adam is based in the UK. He built his practice on Harley Street in London and now works over Zoom, so you can work with him from home wherever you live.
What qualifications does Adam have?
A Postgraduate Certificate and a Postgraduate Diploma in clinical hypnotherapy, both awarded at Distinction, from the London College of Clinical Hypnosis and the University of West London. He also holds a degree in psychology.
Can I get free help with addictions on the NHS?
Yes. Your GP is a good first step and can refer you to free local drug and alcohol services. For gambling you can call the National Gambling Helpline free on 0808 8020 133, any time, and ask about NHS gambling clinics. If you are in danger or someone has collapsed, call 999.
Are the reviews on this page real?
Yes. Client quotes are shared with each person’s permission and reproduced as written. Listener reviews are copied from Apple Podcasts, where you can read them in full. Adam never names clients without their permission.
Talk to Adam
If you would like help with a habit or an addiction, book a consultation call. You can talk through what is going on, ask Adam anything about how he works and decide together whether hypnotherapy is a good fit.
Last checked October 2026. Podcast figures from The Hypnotist; Apple Podcasts ratings checked in October 2026. Harley Street photos: Susannah Ireland.